Google Ads fall under Search Engine Marketing (SEM), searches based on paid advertising on Google. Google ads appear at the top of the search results above organic results.
When properly utilized, pay-per-click (PPC) advertisements and Google Ads prove eminent revenue sources, especially for small businesses.
With the help of Google Ads, these businesses quickly and accurately pinpoint their target audience and turn interested, potential clients into actual clients who purchase your products/services.
Another benefit of a paid Google ad is due to its demographic and geographic system. The algorithm uses essential factors such as geography, age, interests, and others.
When local businesses run Google ads, potential clients can easily find them via Google search results. As of early 2020, Webfx reported that up to 65% of small to medium businesses invest in PPC advertising.
A strategically built landing page, and the thorough use of keywords, Google Ads can take your business to the next level. As a top digital advertising agency, We Know How!
Our full-service digital agency located in Florida can also help you retarget existing multiple audiences that use the same product or require similar services. These audiences can create an additional level of reach for your business.
